Let's look at further improvements, because it is very important for developers to count on all the support provided by the platform on which they carry out their activities. A smoother workflow offers benefits to application owners and users who create long-term relationships that benefit both parties. Battery Usage: It reports stuck waking locks and excessive waking ups. As a reminder, one of the best practices when it comes to application performance is optimizing battery life.

Check out the version control section to learn about new changes and see how your work will be much easier with this tool. After that, you can see before and after comparing this process. You must check the various types of keys and the many definitions in the "Managing Application Signature Keys" section.

New User Acquisition Report

Additional benefits are provided in the user acquisition report, which describes all the information necessary to combine the methods for acquiring new users and the methods for saving them. You’ll find out how many views of the app store has become installed, and even more interesting is that you can understand the percentage of remaining users. All data is measured by the acquisition channel or by country over periods of up to 30 days.

Select DOM Elements

It is for this reason that financial statements are better explained in the new subscription panel. Do not ignore any items that may improve the amount calculated for your company. This is a more complex process, but if you study your options, you will receive rewards for your efforts.

For readers of our articles, we emphasize importance each time. With the new updated console you will receive best review reviews and ratings of your applications. Now application owners have weapons against trolls. Everything that appears with a small exclamation mark is an updated or new page. You will be pleased with all the information concentrated in the same place.

What is the Google Play Developers Console?

For security reasons, you should invite the user we provide.

• Choose Finance for Role.
• Add global permissions for Visibility and View Financial Data.
• Send an invitation.
• After that, wait for the message “Invitation accepted”.
• Then you can continue the connection.

The most popular metrics to measure the performance of your application. This is probably the most interesting metric for your application. They quickly tell you how many users are using your application. Settings are also very important for ranking application storage. The more you have installed, the higher your rating will be.

One of the main factors that people take into account before downloading the application is how high its rating is. One of the main reasons why applications are not rated well is due to technical problems or crashes. If you see a sudden drop in your ratings, your application may indeed have a bug.

You will be presented with a wealth of information and options. There are drop-down menus and toolbar options that are all connected. Below we highlight the important ones. Each metric can be measured in 5 different time intervals, all of which are important for analysis.

The number of active devices on which the application is currently installed. Settings are very important for your application, even if your application only makes money from in-app purchases. The more you have installed the application, the higher the rating will be in the application store.

They are a new published version of your application. You may have noticed that this application has had many recent updated versions of applications. The number of devices that installed the application for the first time in the last day. It’s much easier to see trends when viewing the “daily installation by device” option.

For example, for business applications, quite often there are not many active users on weekends. Therefore, to avoid distorted data, we recommend updating your application only in the middle of the week, and not right before the weekend. The number of unique devices that have uninstalled the app in the last day.

It is very important to maintain a low level of outflow. Number of devices updated with more old version, before latest version applications for the last day. The number of devices upgraded from an older version to the latest version of the application in the last day.

This diagram shows the updates. software. The number of users on which the application is currently installed, by at least, on one active device. This chart is likely to be very close to the numbers you see for the “current installation by device” metric. If a user has installed your application on several devices, you know that he really loves your application.

The average star rating obtained by this application for all ratings presented on the last day. The average star rating obtained by this app was obtained for all ratings submitted until the last day. For each user representing the rating, we take into account only their latest rating of the application.

The total number of users who opened the application at least once on the last day. Participation is just as important, if not more important than setting. The total number of users who first opened the application in the last day. Usually, after users install the application, they open it. If you notice that this is not the case, you need to look at your user's acquisition strategy. For example, users can only install the application to receive rewards in the game, and not because they actually expect to use your application.

The average number of screen views per session during the day. As mentioned above, user interaction is very important. Often there is a high correlation between product quality and the number of screens per session. As can be seen from the above, the trends are obvious. These trends should be correlated with the “daily installation by device” metric.

This is important for more accurate determination of installation and use parameters. There are many options for both featured and bundled applications on both the game tabs and the applications, and clicking on the category lists with free pay is much lower than focus. The "Best Downloadable Applications" tab has been removed, as it was probably used primarily as a research tool for developers, and not for people to open applications. To compensate for this, the added new field, the application subtitle, will provide publishers with another 30 characters of indexable content, also visible to users on the application page. Contrary to what you might initially think, this is actually good for app publishers. Instead of the 50 characters that we previously had in the application name field, we now have a total of 60 in the title and subtitles. Another field added is ad text that is 170 characters long and is not indexed for keywords. What makes this field unique, in addition to being displayed at the top of your application’s description, is the ability to make changes to it at any time without having to send a new build of your application. Previews are displayed in the search list and auto play. In addition, you can now add up to 3 videos, as well as download localized versions. This significant change in the page layout of the app requires publishers to invest in pre-release videos that can attract attention and increase the chances of converting from place to career. This is a quick and cost-effective solution and a great alternative to high-quality video for previewing applications, which most users will not watch anyway. In-app purchases outside the app. New features to support updates Users who already have the application installed will see the What's New field below the screenshots, as well as on the tab of the specialized application store. We expect this to encourage users who will not automatically update their applications to download new version. But literally there are no popular applications there without negative reviews. This happens to all app publishers at some point. Some people don’t like your application, and they express their dissatisfaction with your app reviews in the app store. How should you approach these bad reviews? In the end, this is your mobile child, which we are talking about. Anyone would be hurt by overly criticizing their precious work. This, however, should not make you react emotionally or hastily. Such workflows should help you better respond to every bad review your app receives. For example, bad reviews caused by technical problems should be redirected to customer support, while customer service issues should be directed to customer support. However, it is important to note that you do not want to copy and paste canned and monotonous answers that will look artificially and boring on the page of your application. Be sure to include a personal contact in each answer and use your voice and the tone of your brand in this direct interaction with your users. Appreciate the effort. Writing a review of the application is not more than most users are concerned about. It is much easier to simply rate it with 1 star and remove it. Users who take the time to type their complaint on a tiny keyboard on their mobile phone are the ones that can potentially turn into the most loyal ones. But only if you can answer their negative review and solve it. Negative user reviews While users complain quickly and even a small server crash can lead to dozens of low ratings and negative reviews on the page of your application, even loyal application users are less likely to spend time and write a positive review when they are satisfied with the application . This is also true when it comes to rating an application or editing a negative review, when the problem with which they were associated with the application has been fixed. So, how can you prohibit publicly posting this negative feedback on the page of your application, encouraging users to leave positive ratings and reviews? With careful use of the ranking mechanism in the application. The integration of the app store ranking mechanism in your application is obvious and can significantly reduce the number of negative reviews while increasing the rating of applications. However, when planning to use this feature, it is important to consider not only what message to use, and when to request the user to evaluate the application, but also how to prevent negative reviews from appearing in the application store, while feedback from dissatisfied users is still important. This can be achieved by redirecting users with a low rating to a page without feedback, which sends it by email to the publisher. Thus, you can avoid public negative reviews and simply turn them into user reviews. Improve your product. This may seem obvious, but consistently bad reviews can be an important challenge for application publishers, not just because of their impact on ranking and downloading applications. The information included in relevant reviews can be invaluable and gives you a unique idea of \u200b\u200bwhy users leave your application when they do it. Use this information to clarify the overall product strategy on all sides. Despite the fact that your competitors are not exactly enemies, it is important to know and understand applications that compete for the attention of the people you want to join your user base. Before you start investing in professional app tracking services, here are a few things you can do to find out your competition for free. The top 5 app store search results for each relevant keyword can be considered competing apps, and you must add them to your list of competitors for further research. Just remember to remember that you have different competitors in each local app store. Check out the content of your competition. You can download and install a competitor’s application to find out how much its functionality is comparable to its functionality. The content of the application download page is also important. Text, images and videos are viewed by your competitors. use can give you valuable information and inspiration. Ask yourself the following questions: how attractive are the images? What keywords and phrases are used by competitors in the name and description of the application? What style is the description written in? Do they effectively target your target audience? Most importantly, think about the features of your application that are missing or have no competing alternatives. These should be your key selling points in your app’s marketing strategy. Research Reviews & Ratings Check out your competitors' app reviews. What do users complain most about? What features do they value most in the competition? They can tell you a little about what your audience expects and which it appreciates. A low user rating in competing apps can be a great opportunity to implement the smart app feature in an app to shine with competitors. Check out the release notes. The frequency with which your competitors' applications are updated is an important factor, but equally important is the content of these updates. Read the release notes to see what new features and improvements your competitors are adding to their applications. Maintaining an ever-changing competitive landscape in application stores is difficult, and the need for competitive research and competitor tracking is a must for all application categories. Promoting your application is an endless process of trial and error, but knowing that your competition is the place to start. Matching uses your app metadata, information from other apps in this category, and other search data to determine which search phrases make your ad appear next to regular search results. You can even make sure that the ad is displayed only during business hours, if you wish. Between 65 and 80 percent of all applications are installed from a search in the application store. This makes search ads a particularly effective channel for acquiring loyal and involved users. You can use campaign negative keywords to prevent your ad from appearing for irrelevant phrases. This is especially useful for new brands and applications that are trying to get attention in a crowded category. These statistics reinforce the importance of obtaining additional data on where users come from the details if the application is trying to get visibility.